Outdoor advertising comes in many forms; from static posters pasted on nearly any blank space; billboards; bus shelter adverts and adverts on the side of buses; and six-sheet totem systems. But the face of outdoor advertising is changing. In indoor locations, such as shopping malls and airports, digital signage screens are becoming a common sight. ?
Source: http://artiicles.com/business/entrepreneurialism/4-counterintuitive-trends/
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